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  1121 White Sella Basmati Rice

  1121 White Sella Basmati Rice

  Discover the culinary excellence of our Premium 1121 White Sella Basmati Rice. Sourced from the fertile fields of India, this parboiled long-grain rice is celebrated worldwide for its exceptional length and superior cooking qualities. The unique “Sella” parboiling process locks in nutrients and ensures that every grain remains distinct, non-sticky, and fluffy after cooking.

  With its delicate aroma, soft texture, and ability to elongate significantly upon cooking, our White Sella Basmati is the preferred choice for chefs and households alike. It is the perfect canvas for rich gravies, aromatic Biryanis, and wholesome Pulaos.

  Key Features:

  • Extra Long Grain: Features the signature 1121 average grain length that elongates up to twice its size when cooked.
  • Non-Sticky Texture: The parboiling process ensures grains remain separate and fluffy, never clumping.
  • Golden Standard: 100% Sortex cleaned and free from impurities.
  • Nutrient Rich: Parboiling retains more vitamins and minerals compared to raw rice.
  • Versatile: Ideal for high-volume catering, restaurants, and daily home use.

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  PR-11/14 Golden Sella Rice

  PR-11/14 Golden Sella Rice

  The Commercial Kitchen Essential: PR-11/14 Golden Sella Rice

  When consistency and volume matter, our PR-11/14 Golden Sella Rice delivers unmatched results. Recognized globally as a premium long-grain non-basmati variety, PR-11/14 is the backbone of commercial kitchens and export markets.

  Why It Is the Top Choice for Catering:

  • Unbreakable Texture: Unlike delicate raw rice, this Golden Sella variety is parboiled in the husk. This toughens the grain, allowing it to withstand high-heat cooking, vigorous stirring, and long periods in buffet warmers without losing its texture.
  • Visual Appeal: It cooks to a beautiful, separate, and long grain that mimics the appearance of Basmati, offering a premium look at a highly competitive price point.
  • Flavor Absorption: Its firm structure and balanced aroma make it an excellent carrier for rich gravies, heavy curries, and spiced rice dishes like Lemon Rice or Tawa Pulao.

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  Sugandha Golden Sella

  Sugandha Golden Sella

  Aromatic Excellence: Sugandha Golden Sella Rice

  Unlock the secret to flavorful, fragrant meals with our Sugandha Golden Sella Rice. Renowned as one of the finest aromatic rice varieties, Sugandha is celebrated for its natural scent and exceptional cooking performance. The “Golden Sella” parboiling process toughens the grain, ensuring it retains its shape and nutrients while cooking to a firm, fluffy consistency.

  Why It’s Preferred Globally:

  • The Catering Favorite: Because the grains are robust and do not turn mushy even after long hours, this rice is the number one choice for hotels, restaurants, and large gatherings.
  • Visual & Sensory Appeal: It combines the visual appeal of long, separate grains with a mouth-watering aroma that invites you to eat.
  • Perfect for Spiced Dishes: Its firm texture holds up beautifully against rich gravies and heavy spices, making it the perfect base for Hyderabadi or Lucknowi Biryanis.

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  PR-11/14 Raw Rice

  PR-11/14 Raw Rice

  The Taste of Home: PR-11/14 Raw Rice

  Rediscover the comfort of traditional home-cooked meals with our PR-11/14 Raw Rice. While Sella varieties are known for their strength, Raw Rice is prized for its taste and texture. This premium non-basmati long-grain variety is polished to a pearly white finish, offering a visual appeal that rivals expensive Basmati.

  Why It Is a Household Staple:

  • Superior Flavor Absorption: The raw grain structure allows it to bind beautifully with sauces. Whether it’s a simple Dal-Chawal or a rich Rajma, every bite is flavorful.
  • Soft, Melt-in-Mouth Texture: It cooks up distinctively soft, making it easy to digest and perfect for children and the elderly.
  • Ideal for Traditional Dishes: It is excellent for making sweet rice (Zarda), Kheer, or simply as plain steamed rice where a softer consistency is desired over the “stiff” texture of parboiled rice.

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